Consulting.
Adrenaline performed a 6-week user interface evaluation and redesign for an ecommerce site owned and operated by traditional vertical publishing company. When starting the project, Site X ranked last in every category when compared to the other 3 sites the company operated. In the first three weeks of the engagement, we addressed navigation issues, interaction requirements, search difficulties, purchase hurdles, load times, etc. The remaining three weeks focused on overseeing site construction and implementation.

Result: One month after the site re-launched with the new UI, Site X rocketed from 4^th to 1^st in total revenue generation and overall performance.